The inaugural season of Ready for the Big Time: F1 explored what it would take for Formula One to make the big time in the United States. Now, with an American driver on the grid, an American team and three US GPs, F1 fever has arrived in the US, and in the process, the sport has embraced some distinctly American traits. This season unpacks the Americanization of F1. Host Scott Speed, and co-hosts F1 Toni and Andrew Lawrence, will explore the splashy plans for the Las Vegas GP and Liberty Media’s winning strategy to the rising popularity of F1, how American carmakers are betting on F1 and why reaching female content creators may be the secret ingredient to propel the sport into the stratosphere. Season 2 drops on Thursday, October 19th.
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The inaugural season of Ready for the Big Time: F1 explored what it would take for Formula One to make the big time in the United States. Now, with an American driver on the grid, an American team and three US GPs, F1 fever has arrived in the US, and in the process, the sport has embraced some distinctly American traits. This season unpacks the Americanization of F1. Host Scott Speed, and co-hosts F1 Toni and Andrew Lawrence, will explore the splashy plans for the Las Vegas GP and Liberty Media’s winning strategy to the rising popularity of F1, how American carmakers are betting on F1 and why reaching female content creators may be the secret ingredient to propel the sport into the stratosphere. Season 2 drops on Thursday, October 19th.
American Carmakers Bet on F1: Ford is back, but is no stranger to motorsports FT. Scott Speed (host), A.J. Baime, Mark Rushbrook.
Ready for the Big Time: F1
42 minutes
2 years ago
American Carmakers Bet on F1: Ford is back, but is no stranger to motorsports FT. Scott Speed (host), A.J. Baime, Mark Rushbrook.
Earlier this year, Oracle Red Bull Racing and Scuderia AlphaTauri announced a powerplant partnership with Ford Performance, starting in 2026. Meanwhile, Andretti Global is teaming with GM/Cadillac to field an 11th F1 team. This episode of Ready for the Big Time: F1 will explore Ford’s rich history in the sport, what drove Ford’s support away, and why a return is so exciting. Then we’ll look at why Cadillac’s entry could be the final stroke that sheds their frumpy reputation.Host Scott Speed discusses his connection with Ford Cosworth engines, and co-host Andrew Lawrence speaks with A.J. Baime, author of Go Like Hell: Ford, Ferrari and Their Battle for Speed and Glory at Le Mans; and speaks with Mark Rushbrook, global director at Ford Performance Motorsports, about the company’s exciting and timely return. Ready for the Big Time: F1 is a production of The Red Bulletin magazine by Red Bull USA. This series is produced by Nora O'Donnell and Melissa Saenz Gordon. Executive producers include Peter Flax and Branden Peters. Engineering for this series is done by Full English Post. Artwork by Chris Rathbone and HLabs.
Ready for the Big Time: F1
The inaugural season of Ready for the Big Time: F1 explored what it would take for Formula One to make the big time in the United States. Now, with an American driver on the grid, an American team and three US GPs, F1 fever has arrived in the US, and in the process, the sport has embraced some distinctly American traits. This season unpacks the Americanization of F1. Host Scott Speed, and co-hosts F1 Toni and Andrew Lawrence, will explore the splashy plans for the Las Vegas GP and Liberty Media’s winning strategy to the rising popularity of F1, how American carmakers are betting on F1 and why reaching female content creators may be the secret ingredient to propel the sport into the stratosphere. Season 2 drops on Thursday, October 19th.
