We talk with Brian Johnson about grit, pain, and the craft of building a lean, profitable detailing and PPF shop after a life-altering injury. From flipping sport bikes to clean-room standards, we trade tactics for margins, mindset, and customer trust that lasts. • NASCAR-style install process. • Sport bike consignment strategy, buying low and flipping bikes in Canada. • hotshot hauling across the U.S., union job, and the injury • recovery, depression, and a doctor who opened the door back ...
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We talk with Brian Johnson about grit, pain, and the craft of building a lean, profitable detailing and PPF shop after a life-altering injury. From flipping sport bikes to clean-room standards, we trade tactics for margins, mindset, and customer trust that lasts. • NASCAR-style install process. • Sport bike consignment strategy, buying low and flipping bikes in Canada. • hotshot hauling across the U.S., union job, and the injury • recovery, depression, and a doctor who opened the door back ...
Ep. 88 🎙️ James Melfi - PPF Product Manager for XPEL | Real Talk with Mike Burke on Location
Real Talk with Mike Burke
19 minutes
2 months ago
Ep. 88 🎙️ James Melfi - PPF Product Manager for XPEL | Real Talk with Mike Burke on Location
On this episode of Real Talk with Mike Burke, Mike sits down with James Melfi, PPF Product Manager at XPEL. James shares his journey from geeking out on detailing products in college to running a shop in New England, and now shaping the future of paint protection film at one of the industry’s biggest innovators. They dive into how product development really happens at XPEL, the launch of their new colored PPF line, and why listening to both installers and consumers is key to creating products...
Real Talk with Mike Burke
We talk with Brian Johnson about grit, pain, and the craft of building a lean, profitable detailing and PPF shop after a life-altering injury. From flipping sport bikes to clean-room standards, we trade tactics for margins, mindset, and customer trust that lasts. • NASCAR-style install process. • Sport bike consignment strategy, buying low and flipping bikes in Canada. • hotshot hauling across the U.S., union job, and the injury • recovery, depression, and a doctor who opened the door back ...
