We talk with Brian Johnson about grit, pain, and the craft of building a lean, profitable detailing and PPF shop after a life-altering injury. From flipping sport bikes to clean-room standards, we trade tactics for margins, mindset, and customer trust that lasts. • NASCAR-style install process. • Sport bike consignment strategy, buying low and flipping bikes in Canada. • hotshot hauling across the U.S., union job, and the injury • recovery, depression, and a doctor who opened the door back ...
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We talk with Brian Johnson about grit, pain, and the craft of building a lean, profitable detailing and PPF shop after a life-altering injury. From flipping sport bikes to clean-room standards, we trade tactics for margins, mindset, and customer trust that lasts. • NASCAR-style install process. • Sport bike consignment strategy, buying low and flipping bikes in Canada. • hotshot hauling across the U.S., union job, and the injury • recovery, depression, and a doctor who opened the door back ...
Ep. 89 🎙️ Ismail Leghari - The Detail Scale | Real Talk with Mike Burke on Location
Real Talk with Mike Burke
16 minutes
2 months ago
Ep. 89 🎙️ Ismail Leghari - The Detail Scale | Real Talk with Mike Burke on Location
On this episode of Real Talk with Mike Burke, Mike talks with Ismail Leghari, founder of Detail Scale, a marketing agency dedicated to helping detailers, PPF, tint, and ceramic coating shops grow through Google ads and SEO. Ismail shares why picking up the phone still beats AI chatbots, the importance of Google Business profiles and reviews, and how small shops can grow with smart, low-cost marketing strategies. At just 24, he’s already helping nearly 60 clients scale their businesses — provi...
Real Talk with Mike Burke
We talk with Brian Johnson about grit, pain, and the craft of building a lean, profitable detailing and PPF shop after a life-altering injury. From flipping sport bikes to clean-room standards, we trade tactics for margins, mindset, and customer trust that lasts. • NASCAR-style install process. • Sport bike consignment strategy, buying low and flipping bikes in Canada. • hotshot hauling across the U.S., union job, and the injury • recovery, depression, and a doctor who opened the door back ...
