In this episode, we’re joined by James Muthana from Momence to take a clear, honest look at what is really driving growth for Reformer Pilates studios today – and what might simply be industry noise. While marketing funnels are often talked about, James unpacks the real mechanics behind sustainable studio growth, drawing on live data from thousands of studios worldwide. A key theme of the conversation is the true cost of acquiring new clients versus the long-term value of retention. James sha...