Whether you are a startup looking for investment, or a nonprofit seeking to build momentum by attracting a larger donor, getting your story dialed in is clutch.On this week’s Relish THIS, David Cohen from Techstars joined me to discuss his experience with investing and what purpose-focused businesses can do to ensure that they are able to attract the capital they need to take their organizations to the next level.David sees three items as paramount to attracting and securing investment: ...
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Whether you are a startup looking for investment, or a nonprofit seeking to build momentum by attracting a larger donor, getting your story dialed in is clutch.On this week’s Relish THIS, David Cohen from Techstars joined me to discuss his experience with investing and what purpose-focused businesses can do to ensure that they are able to attract the capital they need to take their organizations to the next level.David sees three items as paramount to attracting and securing investment: ...
Ep 90: Framing your donations as investments with Greg Harrell Edge from Coachart
Relish THIS: The Nonprofit Marketing Podcast
1 hour 5 minutes
3 years ago
Ep 90: Framing your donations as investments with Greg Harrell Edge from Coachart
A small adjustment in the language you use can make a big impact on your outcomes. A lot of nonprofits, in fact, MOST nonprofits, talk about donations in terms of “gifts”. This tees up a certain dynamic – one with low expectations which can reduce the frequency and volume of said “gift”. My guest today is Greg Harrell-Edge, the Executive Director at CoachArt. He and his team have completely reimagined how they talk about donations to reframe the narrative to one with heightene...
Relish THIS: The Nonprofit Marketing Podcast
Whether you are a startup looking for investment, or a nonprofit seeking to build momentum by attracting a larger donor, getting your story dialed in is clutch.On this week’s Relish THIS, David Cohen from Techstars joined me to discuss his experience with investing and what purpose-focused businesses can do to ensure that they are able to attract the capital they need to take their organizations to the next level.David sees three items as paramount to attracting and securing investment: ...
