Retail & Shiz | Actionable Advice to Grow and Scale Your DTC Retail Business
Kristin Engen
11 episodes
2 days ago
If you’ve ever found yourself cozied up with your laptop, ChatGPT, and a mug of hot cocoa trying to “figure it out” yourself when it comes to breaking into retail — this episode is your reality check. In today’s episode, Kristin is breaking down the five critical areas DTC brands should never DIY if they want to protect their margins, avoid costly mistakes, and actually stay profitable once they hit retail shelves. From legal contracts to compliance to supply chain logistics, these are the th...
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If you’ve ever found yourself cozied up with your laptop, ChatGPT, and a mug of hot cocoa trying to “figure it out” yourself when it comes to breaking into retail — this episode is your reality check. In today’s episode, Kristin is breaking down the five critical areas DTC brands should never DIY if they want to protect their margins, avoid costly mistakes, and actually stay profitable once they hit retail shelves. From legal contracts to compliance to supply chain logistics, these are the th...
07. When to Walk Away from a Retail Deal (Without Burning Bridges)
Retail & Shiz | Actionable Advice to Grow and Scale Your DTC Retail Business
20 minutes
3 weeks ago
07. When to Walk Away from a Retail Deal (Without Burning Bridges)
Saying “no” might just be THE most powerful move you can make in retail. In this episode, Kristin dives deep into the art of knowing when and how to walk away from a retail deal that doesn’t serve your brand. Drawing from 21+ years of experience with giants like Costco & Amazon, she shares why strategic compromise is necessary, but blind agreement can destroy your margins, team morale, & reputation. You’ll learn: How to identify your non-negotiable margins before saying yesThe differe...
Retail & Shiz | Actionable Advice to Grow and Scale Your DTC Retail Business
If you’ve ever found yourself cozied up with your laptop, ChatGPT, and a mug of hot cocoa trying to “figure it out” yourself when it comes to breaking into retail — this episode is your reality check. In today’s episode, Kristin is breaking down the five critical areas DTC brands should never DIY if they want to protect their margins, avoid costly mistakes, and actually stay profitable once they hit retail shelves. From legal contracts to compliance to supply chain logistics, these are the th...