Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
Kristin Engen
14 episodes
3 days ago
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
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If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
01. Why I Started Retail & Shiz (and Why the Usual Retail Advice is Failing You)
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
8 minutes
2 months ago
01. Why I Started Retail & Shiz (and Why the Usual Retail Advice is Failing You)
Welcome to the very first episode of Retail & Shiz—the no-BS podcast that reveals what really happens when DTC brands step into the retail arena. I’m your host, Kristin Engen, a former Fortune 50 retail buyer who spent 15+ years managing a $4B portfolio at Costco and Amazon. I’ve said yes (and no) to hundreds of brands across every category, and now I’m pulling back the curtain so you don’t get crushed by the retail game. In this episode, I’m sharing the story behind this show - why I lau...
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...