Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
Kristin Engen
14 episodes
3 days ago
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
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If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
02. The Unfiltered Truth About Getting Into Retail
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
10 minutes
2 months ago
02. The Unfiltered Truth About Getting Into Retail
So you’ve built a successful DTC brand and now retail feels like the next logical step but every buyer pitch feels like a dead end. In this episode of Retail & Shiz, Kristin Engin (former Fortune 50 retail buyer turned DTC scaling strategist) breaks down what it really takes to move from direct-to-consumer to store shelves without the sugarcoated advice. Kristin shares: Who this show is really for (and who it’s not)Why your founder story alone won’t land you a purchase orderThe buyer’s lo...
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...