Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
Kristin Engen
14 episodes
3 days ago
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
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If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
03. The #1 Thing Retail Buyers Actually Care About (and It’s Not Your Brand Story)
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
11 minutes
2 months ago
03. The #1 Thing Retail Buyers Actually Care About (and It’s Not Your Brand Story)
You’ve got the perfect pitch deck, a compelling founder story, and a mission to change the world but retail buyers aren’t biting. Why? Because you’re missing the one thing that matters most. In this episode of Retail & Shiz, Kristin pulls back the curtain on what really drives buyer decisions: consumer intelligence. Forget the fluff—buyers want proof that your customers already exist, are loyal, and are shopping where you want your product to land. Here’s what you’ll learn in this episode...
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
