Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
Kristin Engen
14 episodes
3 days ago
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
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If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
07. When to Walk Away from a Retail Deal (Without Burning Bridges)
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
20 minutes
1 month ago
07. When to Walk Away from a Retail Deal (Without Burning Bridges)
Saying “no” might just be THE most powerful move you can make in retail. In this episode, Kristin dives deep into the art of knowing when and how to walk away from a retail deal that doesn’t serve your brand. Drawing from 21+ years of experience with giants like Costco & Amazon, she shares why strategic compromise is necessary, but blind agreement can destroy your margins, team morale, & reputation. You’ll learn: How to identify your non-negotiable margins before saying yesThe differe...
Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business
If you’ve been dragging your feet on email marketing because it feels overwhelming, complicated, or “just one more thing” on your plate… this episode is your permission slip to finally simplify it and make email your brand’s most powerful community-building tool. Inspired by the unexpected art of pantomimes (yes, really!), Kristin breaks down the tightrope every brand must walk: being entertaining enough that people want to read your emails, while being sales-driven enough that your business ...
