Worldwide trade has become increasingly complex, risky and unpredictable. Those who engage in cross-border trade have been forced to change long-standing practices and adjust their supply chain to continue providing the world with desired goods at an optimal cost. This coming year will continue to present those who engage in cross border trade with uncertainty and challenge. This podcast is intended to offer my reflections on this critical topic.
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Worldwide trade has become increasingly complex, risky and unpredictable. Those who engage in cross-border trade have been forced to change long-standing practices and adjust their supply chain to continue providing the world with desired goods at an optimal cost. This coming year will continue to present those who engage in cross border trade with uncertainty and challenge. This podcast is intended to offer my reflections on this critical topic.
Episode 19 arrives just before Thanksgiving: lessons from a lopsided mug and a turbulent year.”
A lopsided mug from my childhood has become my metaphor for this ugly year in trade and in life. In this episode, I share its story, the turbulence of 2025, and five lessons worth keeping.
I’ll leave you with a gentle invitation: What “ugly mugs” have you kept? What stories do they hold?
And stay tuned—Episode 20 may come to you from Spain, as I run the Valencia Marathon and reflect on what’s next.
Rittener Reflections
Worldwide trade has become increasingly complex, risky and unpredictable. Those who engage in cross-border trade have been forced to change long-standing practices and adjust their supply chain to continue providing the world with desired goods at an optimal cost. This coming year will continue to present those who engage in cross border trade with uncertainty and challenge. This podcast is intended to offer my reflections on this critical topic.
