This week on Room 301, Emma Glover, founder of Victress Digital, joins Rob Twells for a no-nonsense look at social media marketing in the B2B world.

Emma talks about her journey from agency life to launching her own business, sharing why she believes in the power of whiteboards, handwritten lists, and keeping things simple for clients.

They dig into the reality of balancing traditional strategies with new tools, why Em’s “don't be a yes man” approach has been a game-changer, and the pitfalls of overcomplicating lead gen and user experience.

It's time to step into Room 301...