Ready to make more money this holiday season? In this episode of Rooted in Retail, Crystal sits down with brand strategist and copy consultant Nicole Prince to break down exactly what retailers should be emailing, posting, and saying RIGHT NOW to boost Q4 revenue — and how to keep that momentum rolling into the new year. Nicole has spent over 15 years crafting high-converting brand voice and copy for major names like Anthropologie, Ulta Beauty, Soft Surroundings, and M.Gemi. Now, she’s helpin...
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Ready to make more money this holiday season? In this episode of Rooted in Retail, Crystal sits down with brand strategist and copy consultant Nicole Prince to break down exactly what retailers should be emailing, posting, and saying RIGHT NOW to boost Q4 revenue — and how to keep that momentum rolling into the new year. Nicole has spent over 15 years crafting high-converting brand voice and copy for major names like Anthropologie, Ulta Beauty, Soft Surroundings, and M.Gemi. Now, she’s helpin...
How to Stop Being a Hidden Gem in Retail and Start Shining
Rooted in Retail
42 minutes
2 months ago
How to Stop Being a Hidden Gem in Retail and Start Shining
Ever feel like your store is your town’s best kept secret—but you’d really rather everyone know about you? That’s exactly how Taylor Sumrall of Taylor Made Designs in Opelika, Alabama feels. She and her mom have been running their family-owned gift and jewelry shop for years, getting amazing feedback from customers… but struggling with consistency in foot traffic. In this Retail Therapy session, we’re joined again by our retail therapist, Bob Phibbs, who doesn’t hold back with honest, practic...
Rooted in Retail
Ready to make more money this holiday season? In this episode of Rooted in Retail, Crystal sits down with brand strategist and copy consultant Nicole Prince to break down exactly what retailers should be emailing, posting, and saying RIGHT NOW to boost Q4 revenue — and how to keep that momentum rolling into the new year. Nicole has spent over 15 years crafting high-converting brand voice and copy for major names like Anthropologie, Ulta Beauty, Soft Surroundings, and M.Gemi. Now, she’s helpin...