At our recent LP Conference, Illana Stern sat down with a group of Peterson Venture portfolio CEOs to discuss how they are using AI in their businesses today. You’ll hear from Caleb Hicks, CEO of SchoolAI, Stephanie Grayson, co-CEO of Cambio, Josh Wilson, CEO of Particl, Kyle Roche, CEO of Griptape, and Loren Larsen, CEO of Videra Health. Note: No compensation was provided to the portfolio company executives for their feedback although they may have an incentive to make a positive statement...
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At our recent LP Conference, Illana Stern sat down with a group of Peterson Venture portfolio CEOs to discuss how they are using AI in their businesses today. You’ll hear from Caleb Hicks, CEO of SchoolAI, Stephanie Grayson, co-CEO of Cambio, Josh Wilson, CEO of Particl, Kyle Roche, CEO of Griptape, and Loren Larsen, CEO of Videra Health. Note: No compensation was provided to the portfolio company executives for their feedback although they may have an incentive to make a positive statement...
Building a Value-Based Marketing Engine with Mike Steele and Jake Young moderated by Jordan Lusk
Running Stuff, a Peterson Partners podcast
39 minutes
3 years ago
Building a Value-Based Marketing Engine with Mike Steele and Jake Young moderated by Jordan Lusk
Our topic today is “Building a Value-Based Marketing Engine,” and our guests are Mike Steele and Jake Young, CEO and COO at Pupford. Pupford is a direct-to-consumer dog brand that provides training resources and nutrition products for pet parents. In this episode we do a deep dive on early-stage growth strategies and discuss the “top of funnel” marketing systems that have helped Pupford become an industry leader. Jake and Mike offer insights into how they activated different distribution chan...
Running Stuff, a Peterson Partners podcast
At our recent LP Conference, Illana Stern sat down with a group of Peterson Venture portfolio CEOs to discuss how they are using AI in their businesses today. You’ll hear from Caleb Hicks, CEO of SchoolAI, Stephanie Grayson, co-CEO of Cambio, Josh Wilson, CEO of Particl, Kyle Roche, CEO of Griptape, and Loren Larsen, CEO of Videra Health. Note: No compensation was provided to the portfolio company executives for their feedback although they may have an incentive to make a positive statement...
