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SaaS CMO Pro
William Macaitis
40 episodes
1 month ago
I've worked at a lot of companies in my life. And the ones that absolutely dominated all had one thing in common. They ruthlessly prioritized. The best one that did this was Salesforce. I'll share some of the secrets we used there that I believe created incredible focus and allowed us to dominate the competition. Learn marketing + watch full video at 🚀 Saascmopro.com 🚀
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Marketing
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I've worked at a lot of companies in my life. And the ones that absolutely dominated all had one thing in common. They ruthlessly prioritized. The best one that did this was Salesforce. I'll share some of the secrets we used there that I believe created incredible focus and allowed us to dominate the competition. Learn marketing + watch full video at 🚀 Saascmopro.com 🚀
Show more...
Marketing
Technology,
Business,
Careers
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AI Founders Are Making This CRITICAL Go-To-Market Mistake
SaaS CMO Pro
4 minutes
9 months ago
AI Founders Are Making This CRITICAL Go-To-Market Mistake
Something has been bothering me recently New AI startups using old marketing & sales playbooks Skipping straight to the enterprise Cold calling and cold e-mails AI spam Top down sales Mindless press releases Trying to buy off analysts Long deal cycles Looks and sounds like everyone else No one knows about their startup I’ve been trying to work with more seed AI startups to break this pattern Normally I don’t get involved in seed stage But this is often where the GTM playbo...
SaaS CMO Pro
I've worked at a lot of companies in my life. And the ones that absolutely dominated all had one thing in common. They ruthlessly prioritized. The best one that did this was Salesforce. I'll share some of the secrets we used there that I believe created incredible focus and allowed us to dominate the competition. Learn marketing + watch full video at 🚀 Saascmopro.com 🚀