SaaS Metrics-Based Planning

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SaaS Conversations

OPEXEngine by Bain and Company

15 episodes

1 week ago

Katherine Zhang – CEO and General Manager of OPEXEngine by Bain & Company – has her finger on the pulse of the SaaS industry. She is joined by finance leaders, technology experts, investors, operations professionals, and more for conversations about metrics, benchmarking, and the state of SaaS.

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SaaS Metrics-Based Planning

SaaS Conversations

54 minutes 53 seconds

1 year ago

SaaS Metrics-Based Planning

An expert take on the significance of data quality, transparency, and operationalizing metrics to drive efficient growth.

In today’s conversation, we’ll cover metrics-based planning. Lauren and two experts discuss a range of key topics: how to measure the effectiveness of operations like sales and marketing, what investors are looking for, the key SaaS metrics to track, and how companies can operationalize these metrics to drive efficient growth. They also speak to this idea of keeping a “North Star” to guide decision-making and strategic thinking.

Moderator: Lauren Kelley (Founder and CEO of OPEXEngine by Bain & Company)

Guest Speakers: Alok Goel (CEO of Drivetrain) and Amit Sharma (Senior Finance Director at Whatfix)