Your prospect likes the product—but they’re sticking with the public version.
In this episode of SaaS Simplified, we kick off our Crossing Statements series with a common early-stage objection:
“We’re fine with what we’ve got.”
You’ll learn how to use a structured, five-part message—called a Crossing Statement—to help buyers move from surface-level curiosity to deeper confidence in your Enterprise offering.
We’ll break down each part of the framework with real-world examples, including:
If your prospects struggle to see why Enterprise is worth exploring, this episode gives you the exact language to earn their trust—and the right to go deeper.
➕ More of my work can be found here:
You can find more of my content on:
If you like the content, don't forget to subscribe or leave a review and make sure to connect with me on LinkedIn.
// Michael Feichtner