170. Biz Dev Show: Leveraging Influencer Marketing, Social Media, and Targeted Outreach for Small Business Growth

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Sales Culture with Joe Lemon

Joe Lemon

232 episodes

1 day ago

The Sales Culture Podcast shares real conversations on how growth teams stay human as they scale with AI. Hosted by Joe Lemon, the show explores how sales, marketing, and revenue leaders are using AI to work smarter—without losing empathy, creativity, or trust. Each episode dives into what’s actually working in the field: from building better teams and customer experiences to redefining what “human connection” means in a digital world. It’s not about replacing people. It’s about helping people grow alongside technology.

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170. Biz Dev Show: Leveraging Influencer Marketing, Social Media, and Targeted Outreach for Small Business Growth

Sales Culture with Joe Lemon

9 minutes 25 seconds

1 year ago

170. Biz Dev Show: Leveraging Influencer Marketing, Social Media, and Targeted Outreach for Small Business Growth

Sponsor: Workshop.PodcastGrowthPartners.com

Connect on Linkedin: https://www.linkedin.com/in/joealexlemon

Listen Now: SalesCulture.co

How do you improve your business development strategies in 2024?

In this podcast episode, Joe Lemon discusses business development strategies for small businesses and agencies in 2024.

Minor tweaks to existing playbooks, such as influencer marketing and social media engagement, to improve lead generation.

Traditional strategies, including micro-influencer collaborations combined with targeted outbound efforts and consistent social media presence,, which will be a a big part of how SMBs win in 2024.

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