Adapt or Die: How to Beat Market Disruption

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Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

Tavershima Ayede

1357 episodes

1 day ago

Sales and Marketing Talk with Taver: The Nigerian Business Blueprint. Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the tools and inspiration here to succeed. Don't just listen—start selling. Tune in and transform your

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Adapt or Die: How to Beat Market Disruption

Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

28 minutes

2 weeks ago

Adapt or Die: How to Beat Market Disruption

How to Pivot Your Business Model When the Market Crashes

The wind has died down and your old business model is failing. What do you do? Most people panic and sell their assets. I am telling you: Do not sell the car if you're a taxi driver panicking because of disruptions from UBER/ BOLT and non NURTW people crashing into the taxi and cab hailing space.

I am Tavershima Ayede, and in this episode, I show you how to stop being a victim of "market intruders." Whether it’s AI threatening your consulting or fuel hikes killing your taxi margins, the answer isn’t liquidation—it’s a radical model shift. I am recording this outside in Benue because your survival cannot wait! So even though I'm on holiday with the fam, I'm still here with you on the mic.

Inside this session we'll discuss:

* Model Overhaul: Why "giving value" isn’t enough if you can't "capture" it.

* The Logistics Pivot: How to move from chasing passengers to securing steady supply-chain contracts.

* The Chauffeur Model: Stop doing "along" and start charging premium upfront fees.

Listen to the full episode now and subscribe to reclaim your market share.