In this engaging episode of the Sales Made Easy podcast, I welcome Sid Meadows, a business advisor, coach, and consultant specializing in empowering small businesses in the contract interiors industry. Sid shares insights into his approach to sales and leadership, emphasizing the importance of understanding customer needs, adopting a consultative sales approach, and nurturing relationships. He discusses common challenges small business owners face, strategies for generating revenue, an...
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In this engaging episode of the Sales Made Easy podcast, I welcome Sid Meadows, a business advisor, coach, and consultant specializing in empowering small businesses in the contract interiors industry. Sid shares insights into his approach to sales and leadership, emphasizing the importance of understanding customer needs, adopting a consultative sales approach, and nurturing relationships. He discusses common challenges small business owners face, strategies for generating revenue, an...
Ep 228 | Embracing AI in Sales and Marketing With Jim Irving
Sales Made Easy
36 minutes
2 months ago
Ep 228 | Embracing AI in Sales and Marketing With Jim Irving
In this episode, the practical applications and potential pitfalls of AI in sales discussions are explored. Jim Irving shares his extensive experience in the tech industry, shedding light on effective use cases and common misconceptions about AI. The conversation delves into the symbiotic relationship between sales and marketing, introducing a unique tool, the SM3 Maturity Matrix, designed to align and assess these critical business functions. Key suggestions for businesses include caut...
Sales Made Easy
In this engaging episode of the Sales Made Easy podcast, I welcome Sid Meadows, a business advisor, coach, and consultant specializing in empowering small businesses in the contract interiors industry. Sid shares insights into his approach to sales and leadership, emphasizing the importance of understanding customer needs, adopting a consultative sales approach, and nurturing relationships. He discusses common challenges small business owners face, strategies for generating revenue, an...
