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Salesforce Spotlight
Salesforce
12 episodes
1 week ago

Welcome to the Salesforce Spotlight podcast – your go-to source for insights on the future of marketing, sales, and customer experience, powered by Salesforce!

Join our dynamic hosts, Vanessa Gentile, Head of Marketing at Salesforce Switzerland, and Stephan Lendi, renowned Voice Over Artist, Moderator, and Public Speaking Coach. Together, they bring you exclusive conversations with industry leaders, exploring how Salesforce innovations are shaping the way businesses connect with customers, enhance productivity, and drive growth.

Whether you're a marketing professional, sales expert, or tech enthusiast, get ready to dive into engaging discussions that reveal the strategies behind successful digital transformations and AI-driven innovations. Tune in to discover how top brands are harnessing the power of Salesforce to thrive in an ever-evolving landscape.

Let’s redefine the future, one conversation at a time!

Show more...
Management
Business
RSS
All content for Salesforce Spotlight is the property of Salesforce and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to the Salesforce Spotlight podcast – your go-to source for insights on the future of marketing, sales, and customer experience, powered by Salesforce!

Join our dynamic hosts, Vanessa Gentile, Head of Marketing at Salesforce Switzerland, and Stephan Lendi, renowned Voice Over Artist, Moderator, and Public Speaking Coach. Together, they bring you exclusive conversations with industry leaders, exploring how Salesforce innovations are shaping the way businesses connect with customers, enhance productivity, and drive growth.

Whether you're a marketing professional, sales expert, or tech enthusiast, get ready to dive into engaging discussions that reveal the strategies behind successful digital transformations and AI-driven innovations. Tune in to discover how top brands are harnessing the power of Salesforce to thrive in an ever-evolving landscape.

Let’s redefine the future, one conversation at a time!

Show more...
Management
Business
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Customer 360: Turning customer data into commercial insights
Salesforce Spotlight
24 minutes 21 seconds
1 month ago
Customer 360: Turning customer data into commercial insights

Tune in to hear Eduardo Chavez and Vanessa Gentile discuss how Medtronic was able to turn customer data into actionable insights for their sales team.
Highlights from this episode:


✅ How the team delivered value in 5 weeks (field adoption signals: 84% rating 4+, 90% recommend, 100% say Salesforce value increased).
✅ The agent use cases that landed—sales-prep summaries, T&E history/recommendations, and instant follow-ups.
✅ What it really takes to scale: identity resolution, data readiness, enablement, and a 90-day pilot plan.
If you work in the Healthcare Industry and care about turning data into trust (and outcomes), this one’s for you. Tune in and join our conversation.
Follow us on LinkedIn for future episodes.

Salesforce Spotlight

Welcome to the Salesforce Spotlight podcast – your go-to source for insights on the future of marketing, sales, and customer experience, powered by Salesforce!

Join our dynamic hosts, Vanessa Gentile, Head of Marketing at Salesforce Switzerland, and Stephan Lendi, renowned Voice Over Artist, Moderator, and Public Speaking Coach. Together, they bring you exclusive conversations with industry leaders, exploring how Salesforce innovations are shaping the way businesses connect with customers, enhance productivity, and drive growth.

Whether you're a marketing professional, sales expert, or tech enthusiast, get ready to dive into engaging discussions that reveal the strategies behind successful digital transformations and AI-driven innovations. Tune in to discover how top brands are harnessing the power of Salesforce to thrive in an ever-evolving landscape.

Let’s redefine the future, one conversation at a time!