Lyle Smith - The Story Guy - talks about the importance of story telling as a marketer, salesperson, entrepreneur and throughout your life and career

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Salespeople are People Too

Brett Keirstead

43 episodes

2 weeks ago

Welcome to unscripted, authentic stories inside the lives of professional salespeople. I will take an informal but deep dive into the world of professional selling. Drawing from my book, my everyday experiences as a VP of Sales, and my 30-year sales career, I will share real-world strategies and tactics, triumphs and failures, and dig into how the core skills of professional salespeople can have a powerful impact at home, work, school, and in our communities. Salespeople create positive outcomes every day and we are here to celebrate them - Salespeople are People Too!

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Lyle Smith - The Story Guy - talks about the importance of story telling as a marketer, salesperson, entrepreneur and throughout your life and career

Salespeople are People Too

53 minutes 42 seconds

1 year ago

Lyle Smith - The Story Guy - talks about the importance of story telling as a marketer, salesperson, entrepreneur and throughout your life and career

Lyle Smith - owner of the Marketing firm Nymblesmith and author of the new book Why Yellow Matters shares his personal story and journey in how he became associated with Brand Storytelling. Everywhere we go in life as salesperson, parent, spouse, business owner, candidate, or any other role we play, story telling is important. Lyle shares his journey from beat writer at a NJ Newspaper to Marketing Agency writer to Business Owner and now Author. Much to learn in here about the importance of focus, specificity and finding your niche.