33. Julia Alexander on the Impact of Ad-Supported Streaming

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Screen Wars

Michael Beach

51 episodes

5 months ago

Laura Martin, Senior Entertainment & Internet Analyst at Needham & Company, joins Michael Beach to discuss the latest bull and bear cases in the TV sector and how networks are balancing profitability with the shift towards streaming. Want the latest insights from around the video advertising industry? Subscribe to our weekly State of the Screens Newsletter here: https://content.crossscreen.media/sots-newsletter-signup

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33. Julia Alexander on the Impact of Ad-Supported Streaming

Screen Wars

53 minutes

3 years ago

33. Julia Alexander on the Impact of Ad-Supported Streaming

Julia Alexander, Director of Strategy at Parrot Analytics, joins Cross Screen Media CEO Michael Beach to share her thoughts on the upside of ad-supported streaming and the economics of content production and unscripted programming. Want the latest insights from around the video advertising industry? Subscribe to our weekly State of the Screens Newsletter here: https://content.crossscreen.media/sots-newsletter-signup