Search News You Can Use - SEO Podcast with Marie Haynes
Marie Haynes
202 episodes
2 weeks ago
The future of search isn't search; it's agents. Dr. Marie Haynes tackles the biggest shift facing the web: agentic AI. This episode explores the new wave of agentic browsers like OpenAI's Atlas and Perplexity, the massive implications of Walmart partnering with OpenAI, and the legal battles already beginning. Dr. Haynes maps out a near future where home robots order products without ever seeing a website. What does an SEO or business owner do when the user interface is gone? This is a must-listen for anyone building a career on the web.
And OH YEAH, this episode was edited by an app that I created in AI Studio's build feature. It actually worked!
Comment here in Marie's community: https://community.mariehaynes.com/posts/drafts/the-future-of-seo-agentic-ai-new-podcast-episode
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The future of search isn't search; it's agents. Dr. Marie Haynes tackles the biggest shift facing the web: agentic AI. This episode explores the new wave of agentic browsers like OpenAI's Atlas and Perplexity, the massive implications of Walmart partnering with OpenAI, and the legal battles already beginning. Dr. Haynes maps out a near future where home robots order products without ever seeing a website. What does an SEO or business owner do when the user interface is gone? This is a must-listen for anyone building a career on the web.
And OH YEAH, this episode was edited by an app that I created in AI Studio's build feature. It actually worked!
Comment here in Marie's community: https://community.mariehaynes.com/posts/drafts/the-future-of-seo-agentic-ai-new-podcast-episode
How AI gave me a business, took it away, and is now carving my future.
Search News You Can Use - SEO Podcast with Marie Haynes
47 minutes 21 seconds
1 year ago
How AI gave me a business, took it away, and is now carving my future.
Oh boy, finally another podcast episode! This is an unscripted chatting episode where I share the story of what happened to my agency. It formed because of an understanding of AI - except I didn't know that at the time. Imagine my surprise when I realized that wait a second - Panda and Penguin - the Google algorithm shifts that made me obsess over SEO and leave my career as a veterinarian - were machine learning systems.
It was understanding AI that created my SEO agency. But, understanding and optimizing for Google search was also our downfall. I expect many of you are going down the same road I did.
It is time for a huge mindset shift when it comes to SEO. We found out in the Department of Justice's Trial against Google that user engagement plays a much bigger role in determining rankings than we thought.
I hope you enjoy this episode!
Links mentioned:
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My Helpful Content Workbook
https://mariehaynes.com/product/creating-helpful-content-workbook/
The Search Bar: https://community.mariehaynes.com/
DOJ trial exhibits showing how much user engagement is used in the algo: https://www.justice.gov/atr/us-and-plaintiff-states-v-google-llc-2020-trial-exhibits
Marie's Thoughts (paid newsletter episode) where I explain this more:
https://community.mariehaynes.com/posts/ep-12-how-user-engagement-signals-are-used-in-ranking-new-info-from-the-doj-trial-against-google
Search News You Can Use - SEO Podcast with Marie Haynes
The future of search isn't search; it's agents. Dr. Marie Haynes tackles the biggest shift facing the web: agentic AI. This episode explores the new wave of agentic browsers like OpenAI's Atlas and Perplexity, the massive implications of Walmart partnering with OpenAI, and the legal battles already beginning. Dr. Haynes maps out a near future where home robots order products without ever seeing a website. What does an SEO or business owner do when the user interface is gone? This is a must-listen for anyone building a career on the web.
And OH YEAH, this episode was edited by an app that I created in AI Studio's build feature. It actually worked!
Comment here in Marie's community: https://community.mariehaynes.com/posts/drafts/the-future-of-seo-agentic-ai-new-podcast-episode
