TL;DR: Secrets to Scaling Your E-commerce Brand Podcast
Hosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including:
Join us for invaluable advice and strategies to elevate your e-commerce store.
Welcome to "Secrets to Scaling Your E-commerce Brand," the podcast where we dive deep into the mechanics and strategies of growing your online store. I'm your host, Jordan West, a seasoned entrepreneur who has navigated the highs and lows of owning six e-commerce brands and leading a DTC marketing agency.
In this podcast, we're not just scratching the surface. We're dissecting the very core of what it takes to amplify your e-commerce store's revenue. From mastering paid ads and unravelling the mysteries of creative strategy to leveraging TikTok Shop and TikTok ads, Facebook ads, and beyond. I'll share the tactics that have propelled my businesses forward and the lessons learned from the pitfalls I've encountered along the way.
But that's not all. "Secrets to Scaling Your E-commerce Brand" is also about the voices of industry leaders who've made significant impacts in the e-commerce world. Join us as we talk to these pioneers, extracting valuable insights and actionable advice that you can apply directly to your business.
Whether you're a budding entrepreneur eager to make your mark or an established brand looking to break through to the next level, this podcast is your go-to resource for strategies that work. Join me, Jordan West, as we unlock the secrets to scaling your e-commerce brand, transforming challenges into opportunities, and visions into realities.
TL;DR: Secrets to Scaling Your E-commerce Brand Podcast
Hosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including:
Join us for invaluable advice and strategies to elevate your e-commerce store.
Welcome to "Secrets to Scaling Your E-commerce Brand," the podcast where we dive deep into the mechanics and strategies of growing your online store. I'm your host, Jordan West, a seasoned entrepreneur who has navigated the highs and lows of owning six e-commerce brands and leading a DTC marketing agency.
In this podcast, we're not just scratching the surface. We're dissecting the very core of what it takes to amplify your e-commerce store's revenue. From mastering paid ads and unravelling the mysteries of creative strategy to leveraging TikTok Shop and TikTok ads, Facebook ads, and beyond. I'll share the tactics that have propelled my businesses forward and the lessons learned from the pitfalls I've encountered along the way.
But that's not all. "Secrets to Scaling Your E-commerce Brand" is also about the voices of industry leaders who've made significant impacts in the e-commerce world. Join us as we talk to these pioneers, extracting valuable insights and actionable advice that you can apply directly to your business.
Whether you're a budding entrepreneur eager to make your mark or an established brand looking to break through to the next level, this podcast is your go-to resource for strategies that work. Join me, Jordan West, as we unlock the secrets to scaling your e-commerce brand, transforming challenges into opportunities, and visions into realities.

Meta ads have changed dramatically after the Andromeda update — higher CPAs, unstable performance, and the same strategies no longer work. In this video, Jordan West breaks down the new 3-step Andromeda Reset framework that top advertisers are using to stabilize results, improve MER, and scale profitably in 2025.You’ll learn:Why ad quality and engagement quality now matter more than everHow to set a simple MER guardrail to stop overspendingThe truth about Advantage+, when to use it, and when NOT toHow to structure campaigns with 8–15 real creative concepts (not trims)Why Conversions API (CAPI) + value passback + deduping is non-negotiableHow to troubleshoot attribution lossWhat “wider adoption” means for your Meta strategyHow to protect your ad account from volatilityThe new rules for scaling post-AndromedaIf your Meta ads feel unpredictable or expensive, this is your reset.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom