Ever held back from sharing your real thoughts online because you’re scared of judgment? Or felt trapped in an offer that no longer excites you? In this episode, Marina sits down with Erica Reitman, rule-breaking business coach and President of the “Zero F*cks Club”, to talk about owning your voice, making bold moves, and building a business that actually feels good.
🎙️ What you’ll learn:
✨ Why fear of judgment (especially your own) holds you back—and how to move through it.
✨ The power of just trying things (without overthinking).
✨ How to evolve your business as YOU evolve.
✨ Why giving zero f*cks is the ultimate business growth strategy.
✨ A mindset shift that will free you from worrying about what “Sheryl in accounting” thinks.
This conversation is the permission slip you need to stop overthinking, start experimenting, and build a business that reflects YOU.
Connect with Erica: IG: @ericareitman
💡 Want Marina as your guide? Apply for Brand Therapy 1:1 Coaching Program
📌 Download the FREE Feminine Business Planner: Align your business with your cycle for feminine productivity without the burnout.
💬 DM Marina on IG: @vivaciouslymarina
Speak soon, and until then… Stay vivacious! ✨
Intro
00:00:00 - Overcoming fear of judgment on social media
Erica’s Journey
00:01:00 - From interior designer to business coach
00:02:00 - Selling 10 coaching spots in a week
00:03:00 - Embracing experimentation and taking risks
The Zero Fucks Club Mindset
00:05:00 - Running a business on your own terms
00:07:00 - Trusting your gut and pivoting when needed
00:09:00 - Launching a membership after resisting it for years
Confidence and Showing Up Authentically
00:10:00 - Why passion makes your offers magnetic
00:11:00 - Practicing not caring about others’ opinions
00:12:00 - The freedom of focusing only on what you can control
Wrap-Up
00:14:00 - How to dream bigger and challenge limiting beliefs
00:15:00 - What living vivaciously means to Erica