45. You don’t have to sell your lifestyle to sell your services in your personal brand, here’s what to do instead

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SEEN. KNOWN. PAID: Build Your Vivacious Personal Brand

Marina Girgis

51 episodes

2 weeks ago

Brand feeling blah??  Struggling to stand out and stay real? Tired of talking to no one? If you’re a coach, strategist, or digital creator ready to feel LIT UP about your business, create more FREEDOM in your life, and MAGNETIZE dream clients and speaking opportunities by being who you are, this podcast is for you! I’m a brand strategist who will help you build your true-to-self personal brand around who you are not just your offers or expertise, on and off social media, without following trends, algorithm tricks, or corporate marketing BS. Say hi in the DMs on IG: @vivaciouslymarina

Entrepreneurship

Business

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All content for SEEN. KNOWN. PAID: Build Your Vivacious Personal Brand is the property of Marina Girgis and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

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45. You don’t have to sell your lifestyle to sell your services in your personal brand, here’s what to do instead

SEEN. KNOWN. PAID: Build Your Vivacious Personal Brand

11 minutes 7 seconds

6 months ago

45. You don’t have to sell your lifestyle to sell your services in your personal brand, here’s what to do instead

Are you building a personal brand that supports your lifestyle—or accidentally turning your life into your brand? In this episode, Marina breaks down the key difference between monetizing your lifestyle and creating a brand that honors it.

📌 We have a few spots left to join our storytelling brand retreat in Egypt (my beloved homeland), ⁠⁠⁠APPLY⁠ HERE to secure our pre-launch offer!

🎙️ In this episode, I reflect on:

✨ The difference between monetizing your lifestyle vs. building a brand around it

✨ Why oversharing can dilute your brand power

✨ How to make your life the backdrop, not the whole show

✨ What to share (and what to keep sacred) as a service-based entrepreneur

✨ Why your voice and story are your most powerful marketing tools

If you’ve been feeling pressured to share everything online or think you need to constantly post about your day-to-day just to be relevant, this is your permission slip to stop. You don’t have to sell your lifestyle to sell your services—and in fact, doing so may be costing you your peace (and your authority).

📌 Want to use your story to elevate your brand? Apply for the Wisdom Within: Egypt Retreat

💡 Download the FREE ⁠⁠⁠⁠Feminine Business Goal Planner: ⁠⁠⁠⁠Align your business with your cycle for feminine productivity without the burnout.

💬 Connect with Marina on IG: @vivaciouslymarina

Speak soon—and until then… Stay vivacious! ✨

Intro

00:00:00 – Are you building a brand that supports your lifestyle—or just turning your life into content?

00:02:00 – The difference between monetizing your lifestyle and honoring it through your brand

Lifestyle vs. Leadership

00:04:00 – Making your life the backdrop, not the whole show

00:05:30 – Oversharing, burnout, and the cost to your brand power

00:07:00 – How lifestyle content can dilute your authority as a service provider

Voice, Story & Sustainable Strategy

00:09:00 – Why your voice and story are your most magnetic assets

00:10:30 – Using storytelling to build trust, not just aesthetics

00:11:30 – Building a brand that feels aligned, sovereign, and sustainable

Wrap-Up

00:12:00 – Recap: Protect your peace, lead with your voice

00:12:30 – Retreat invite: Tell your story in Egypt