About the episode:
In this episode, Michael and Kelly dive into why culture-driven sales matters more than ever in the AI era and how authentic human connections trump vendor-first tactics. They explore why storytelling beats traditional sales methodologies, how AI will actually level the playing field and make your people your real differentiator, and why focusing on speed and efficiency alone could damage what makes your company special.
About the guest:
Kelly Breslin Wright is CEO & Founder at Culture Driven Sales. Prior she spent 12 years scaling Tableau Software from zero to $850 million in revenue as their first salesperson and eventual EVP of Sales, and later served as President and COO at Gong. Now she's teaching at business school, sitting on boards, and running Culture Driven Sales, where she helps companies put people and authentic connections at the heart of their go-to-market strategy instead of chasing speed at all costs.
Where to find Kelly Breslin Wright:
LinkedIn https://www.linkedin.com/in/kellybreslinwright/
Where to find Michael (Founder & CEO @ SellMeThisPen AI):
Email: michael@sellmethispen.ai
LinkedIn https://www.linkedin.com/in/michaelocean/
Try SellMeThisPen AI @ https://www.sellmethispen.ai/
At SellMeThisPen, we help sales leaders transform team performance without adding headcount or management overhead ✨
Our AI roleplay and coaching platform enables your reps to practice with realistic scenarios tailored to your use case, then receive personalized feedback after every interaction - real client calls or AI simulations.
The result?
👉 Faster onboarding
👉 Consistent methodology adoption
👉 Continuous skill development that scales across your entire team.
Your reps get unlimited practice in a safe environment, real-time call assistance, and objective coaching that reinforces your sales framework. No more “hoping training sticks”, see measurable improvement in deal outcomes.