This week on Send Better Emails, Jamie and James chat with Jake Russell, co-founder of Mercatus, an agency that helps brands succeed on Amazon. Jake shares how he got started selling iPad cases when the first iPad launched and what he learned about building a business on Amazon. He explains why Amazon is still the best place for reach and conversion but also why sellers risk losing control of their customer data. Expect insights on first party data, brand building, and the smart ways to use e...
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This week on Send Better Emails, Jamie and James chat with Jake Russell, co-founder of Mercatus, an agency that helps brands succeed on Amazon. Jake shares how he got started selling iPad cases when the first iPad launched and what he learned about building a business on Amazon. He explains why Amazon is still the best place for reach and conversion but also why sellers risk losing control of their customer data. Expect insights on first party data, brand building, and the smart ways to use e...
How Amazon Sellers Can Build Real Customer Relationships | EP41
Send Better Emails
42 minutes
1 month ago
How Amazon Sellers Can Build Real Customer Relationships | EP41
This week on Send Better Emails, Jamie and James chat with Jake Russell, co-founder of Mercatus, an agency that helps brands succeed on Amazon. Jake shares how he got started selling iPad cases when the first iPad launched and what he learned about building a business on Amazon. He explains why Amazon is still the best place for reach and conversion but also why sellers risk losing control of their customer data. Expect insights on first party data, brand building, and the smart ways to use e...
Send Better Emails
This week on Send Better Emails, Jamie and James chat with Jake Russell, co-founder of Mercatus, an agency that helps brands succeed on Amazon. Jake shares how he got started selling iPad cases when the first iPad launched and what he learned about building a business on Amazon. He explains why Amazon is still the best place for reach and conversion but also why sellers risk losing control of their customer data. Expect insights on first party data, brand building, and the smart ways to use e...
