Master User Intent with Marina Kurz of Statista

https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/8d/41/d0/8d41d0c2-90c7-a359-f442-730109d645f5/mza_16440165971933718404.jpg/600x600bb.jpg

SEO Unveiled: Advanced tactics | Stay on top of rankings

Clay Kramer

17 episodes

1 month ago

SEO Unveiled is a podcast dedicated to helping SEO professionals stay on top of the SEO landscape, get ahead of the curve on trends and changes, and get control over SEO across their whole organization. Each episode features an interview with a top SEO professional, discussing topics like: changes in search, site audits, technical SEO tips, site migrations, and working with various teams on implementation. The show is hosted by Clay Kramer, CEO and Head of Product at SEORadar.

All content for SEO Unveiled: Advanced tactics | Stay on top of rankings is the property of Clay Kramer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Management

Master User Intent with Marina Kurz of Statista

SEO Unveiled: Advanced tactics | Stay on top of rankings

29 minutes

2 years ago

Master User Intent with Marina Kurz of Statista

On this episode of SEO Unveiled, experienced SEO Manager Marina Kurz joins for a conversation about the importance of understanding user intent. The discussion covers helpful tools for studying user intent and tactics for overcoming implementation challenges.

Marina, who works as the SEO Manager Onsite & Tech at Statista GmbH and mentors new employees, shares her expertise on prioritizing SEO projects and technical SEO. Her impressive accomplishments in the field include optimizing Statista's website for the Google Page Experience Update.

Stay tuned as Marina sheds light on staying updated with the latest SEO trends and the significance of user intent in the industry.

Linkedin: https://www.linkedin.com/in/marina-kurz-75251311a/

Timestamps:
01:20: Marina’s start in SEO
02:25: The importance of user intent
05:32: Helpful tools for studying user intent
06:05: Challenges with implementation
08:15: Helpful SEO tips and tactics
14:23: Prioritization of projects
18:14: What everyone in SEO should stop doing/start doing
19:56: Technical SEO
26:17: Marina’s current projects and contact info