Most home service business owners waste money trying to market everywhere — when the real secret is to dominate somewhere. In this episode, Matt breaks down how to create a marketing plan that works together across multiple channels — direct mail, Facebook ads, yard signs, and door knocking — all targeted in one small area. You’ll learn how to spend less, look bigger, and make your marketing compound for maximum ROI.
WANT MATT'S HELP WITH MARKETING OR COACHING?
https://www.serviceindustrycoach.com
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Most home service business owners waste money trying to market everywhere — when the real secret is to dominate somewhere. In this episode, Matt breaks down how to create a marketing plan that works together across multiple channels — direct mail, Facebook ads, yard signs, and door knocking — all targeted in one small area. You’ll learn how to spend less, look bigger, and make your marketing compound for maximum ROI.
WANT MATT'S HELP WITH MARKETING OR COACHING?
https://www.serviceindustrycoach.com
In this episode, Matt breaks down how the simple marketing fundamentals are still generating millions in revenue for home service businesses in 2025.
He shares how he built Early Bird Roofing into a 7-figure company in just five months — using nothing flashy or complicated — just the basics done right.
You’ll learn:
What marketing strategies still work (and why most people overlook them)
The compounding effect of doing the simple things consistently
How to audit your business and get back to what actually drives growth
If you’ve been overcomplicating your marketing or chasing every new trend, this episode will remind you why mastering the fundamentals is still the fastest way to scale.
👉 Want Matt’s help with marketing or coaching?
https://www.serviceindustrycoach.com/
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Service Industry Podcast
Most home service business owners waste money trying to market everywhere — when the real secret is to dominate somewhere. In this episode, Matt breaks down how to create a marketing plan that works together across multiple channels — direct mail, Facebook ads, yard signs, and door knocking — all targeted in one small area. You’ll learn how to spend less, look bigger, and make your marketing compound for maximum ROI.
WANT MATT'S HELP WITH MARKETING OR COACHING?
https://www.serviceindustrycoach.com
