In this episode, Miles breaks down the 3 biggest mistakes SGPT gym owners make when running Meta Ads - and how to avoid them. From ignoring your brand in your campaigns, to relying on instant forms over high-converting landing pages, to optimising for leads instead of sales, these errors can waste your budget and hurt your results. If you want your ads to generate not just more leads, but better quality leads that turn into paying clients, this episode is a must-listen.