Live sessions are one of the most powerful and overlooked tools in a modern media toolkit. In this first episode of 2026, Melanie Barr breaks down why a single, focused live teaching session can become the foundation of your entire content and owned media strategy. Not a polished summit or a viral event. Just one clear hour where you teach what you know deeply. You will learn how to design a strong teaching arc, why clarity matters more than polish, and how one live workshop can turn into pod...
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Live sessions are one of the most powerful and overlooked tools in a modern media toolkit. In this first episode of 2026, Melanie Barr breaks down why a single, focused live teaching session can become the foundation of your entire content and owned media strategy. Not a polished summit or a viral event. Just one clear hour where you teach what you know deeply. You will learn how to design a strong teaching arc, why clarity matters more than polish, and how one live workshop can turn into pod...
Why Your Podcast Should Be the Center of Your Marketing with SBI Media CEO, Melanie Barr
She Built It® Podcast
4 minutes
3 months ago
Why Your Podcast Should Be the Center of Your Marketing with SBI Media CEO, Melanie Barr
Does your marketing ever feel like a treadmill, posting here, tweaking there, only to have the algorithm change again? In this episode of the She Built It® Podcast, I share how one weekly podcast conversation became the steady center of my entire marketing strategy. For eight years, I’ve watched one recording turn into clips, quotes, blogs, emails, and most importantly, real connections. Listeners begin to trust you, not because you say you’re the expert, but because your consistency ...
She Built It® Podcast
Live sessions are one of the most powerful and overlooked tools in a modern media toolkit. In this first episode of 2026, Melanie Barr breaks down why a single, focused live teaching session can become the foundation of your entire content and owned media strategy. Not a polished summit or a viral event. Just one clear hour where you teach what you know deeply. You will learn how to design a strong teaching arc, why clarity matters more than polish, and how one live workshop can turn into pod...
