Send us a text The shed business isn’t simple anymore—and that’s a good thing if you know how to harness it. We take you behind the scenes of our five-year arc, share the wins and stumbles that pushed us to relaunch Shed Geek Marketing, and get practical about what actually moves revenue when buyers start online and finish on their terms. We dig into a hard question that reshapes everything: what is a lead for your model? If you run a high-volume, SEO-driven engine, a name and phone number c...
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Send us a text The shed business isn’t simple anymore—and that’s a good thing if you know how to harness it. We take you behind the scenes of our five-year arc, share the wins and stumbles that pushed us to relaunch Shed Geek Marketing, and get practical about what actually moves revenue when buyers start online and finish on their terms. We dig into a hard question that reshapes everything: what is a lead for your model? If you run a high-volume, SEO-driven engine, a name and phone number c...
Send us a text What happens when a steel dealer, a pandemic, and a 3D configurator collide? We bring on IdeaRoom co-founder and CEO, Dan Van Orden, to unpack how builders and dealers moved from paper quotes to mobile-first design that turns curiosity into committed buyers. Dan shares the scrappy origin story—from woodworking plans to full-blown configurators for sheds, carports, post-frame, and red iron—and why the real breakthrough wasn’t just 3D visuals, but cleaner processes and smarter pr...
Shed Geek Podcast
Send us a text The shed business isn’t simple anymore—and that’s a good thing if you know how to harness it. We take you behind the scenes of our five-year arc, share the wins and stumbles that pushed us to relaunch Shed Geek Marketing, and get practical about what actually moves revenue when buyers start online and finish on their terms. We dig into a hard question that reshapes everything: what is a lead for your model? If you run a high-volume, SEO-driven engine, a name and phone number c...
