Send us a text In this episode of Sidecar Sync, Amith Nagarajan and Mallory Mejias dig into the startling findings of a recent MIT study: 95% of enterprise AI initiatives are failing to deliver measurable impact. Why are so many organizations investing in AI only to watch their efforts fizzle? Mallory and Amith unpack 10 core reasons for these failures—ranging from building chat-first features instead of end-to-end workflows, to skipping the unglamorous data cleanup that powers real results. ...
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Send us a text In this episode of Sidecar Sync, Amith Nagarajan and Mallory Mejias dig into the startling findings of a recent MIT study: 95% of enterprise AI initiatives are failing to deliver measurable impact. Why are so many organizations investing in AI only to watch their efforts fizzle? Mallory and Amith unpack 10 core reasons for these failures—ranging from building chat-first features instead of end-to-end workflows, to skipping the unglamorous data cleanup that powers real results. ...
Rethinking UX for the 50+ Crowd with Bryan Kelly | 105
Sidecar Sync
58 minutes
2 months ago
Rethinking UX for the 50+ Crowd with Bryan Kelly | 105
Send us a text In this episode, Mallory Mejias sits down with UX and content strategy expert Bryan Kelly to explore how the longevity economy—a massive shift toward a population dominated by adults over 50—is transforming digital experiences. Bryan dives into why designing for older adults is less about age and more about behaviors, values, and life stage. He breaks down the common UX mistakes organizations make and shares practical strategies for building trust, clarity, and confidence into ...
Sidecar Sync
Send us a text In this episode of Sidecar Sync, Amith Nagarajan and Mallory Mejias dig into the startling findings of a recent MIT study: 95% of enterprise AI initiatives are failing to deliver measurable impact. Why are so many organizations investing in AI only to watch their efforts fizzle? Mallory and Amith unpack 10 core reasons for these failures—ranging from building chat-first features instead of end-to-end workflows, to skipping the unglamorous data cleanup that powers real results. ...
