Most of us feel like we’re late to the AI game — but research says otherwise.
McKinsey shows nearly 80% of companies have started using AI, yet only one in ten have scaled it strategically. Thomson Reuters adds that fewer than a quarter have a clear AI strategy, while PwC finds that budgets and ambitions are rising faster than results.
In this episode, host Kristine Lium talks with Linn Solvang — AI enthusiast and founder of Passion4Fitness — about what AI readiness really means. Linn shares insights from helping Norwegian businesses assess their readiness and turn curiosity into action.
Together, we explore:
The gap between personal and professional readiness
Why organizations stall between intention and action
How openness and sharing speed up adoption
Guest Bio: Linn Solvang — AI enthusiast and founder, Passion4Fitness
Linn Solvang is an entrepreneur driven by curiosity — exploring how AI can make a real difference in everyday business.
What began as a personal experiment to make her own company, Passion4Fitness, more efficient quickly became a journey into what’s possible when curiosity meets technology.
As she saw the results, Linn began sharing her experiences with others — showing that AI isn’t just for tech companies but a tool any business can learn from and grow with.
She now helps others see how AI can unlock new opportunities for growth, innovation, and smarter ways of working.
With her natural curiosity and hands-on approach, Linn has become a voice for practical AI adoption — bringing together entrepreneurs and professionals to test, learn, and build confidence in using AI to take their businesses forward.
Keywords: AI adoption, AI readiness, digital transformation, Nordic business, leadership