The podcast for event professionals featuring the leading innovators in the industry. We cover the latest innovations in event technology, case studies of successful events, new thinking in event design, and exciting destination updates.
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The podcast for event professionals featuring the leading innovators in the industry. We cover the latest innovations in event technology, case studies of successful events, new thinking in event design, and exciting destination updates.
#168 Health-Conscious Nonalcoholic Cocktails Offer an Alternative To Sugary Mocktails
Skift Meetings Podcast
38 minutes
1 year ago
#168 Health-Conscious Nonalcoholic Cocktails Offer an Alternative To Sugary Mocktails
The nonalcoholic beverage industry is undergoing a significant transformation, driven by consumer demand for healthier and more sophisticated options. Zero Proofed is one company that is promoting this movement to redefine mocktails and promote mindful drinking.
Challenges include the high sugar content in traditional mocktails, limited menu visibility, and higher costs of premium nonalcoholic spirits. Zero Proofed’s mission aligns with broader movements like "sober curious" and "mindful drinking," advocating for intentional and healthier drinking choices without the drawbacks of alcohol consumption.
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Skift Meetings Podcast
The podcast for event professionals featuring the leading innovators in the industry. We cover the latest innovations in event technology, case studies of successful events, new thinking in event design, and exciting destination updates.
