You want people to think of you and your business as the experts within your industry. Today the easiest and best way of doing so is by way of your having a podcast for your business. During this program, Tom Shay visits with Cliff DuVernois, expert on podcasting and the host of the website Experts on Podcasting. 

With Cliff having interviewed hundreds of podcasters, he shares with us the many inside secrets he has learned. You'll be surprised at how easy and inexpensively you can create a podcast you can use to tell your existing and potential customers that you are where they should do business.