Our podcast is about the wine business, how difficult it is to be sucessful and why. It’s also about the strategies that various particpants in the indistry have used to overcome the challenges inherent in making and selling wine. And it is simply about telling the stories of the wine business.
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Our podcast is about the wine business, how difficult it is to be sucessful and why. It’s also about the strategies that various particpants in the indistry have used to overcome the challenges inherent in making and selling wine. And it is simply about telling the stories of the wine business.
Ep 59: How to Manage Distributor Relationships with Pernod Ricard’s John Glazewski
Small Fortune Podcast
34 minutes
2 months ago
Ep 59: How to Manage Distributor Relationships with Pernod Ricard’s John Glazewski
Listen and learn from an expert. John Glazewski, Director of Distributor Partnerships at one of the largest wine companies in the world, shares his wisdom on how to succeed in distribution, which can be summarized as follows: Show Up. Hear his advice on strategies for choosing the right market and distributor; how to engage with your distributor to obtain maximum performance in their market; the importance of distributor depletion, inventory and accounts sold reporting; and leveraging wine club customer relationships to maximum effect in wholesale markets.
https://www.pernod-ricard.com/en
john.glazewski461@gmail.com
Questions? Comments? smallfortunepodcast@gmail.com
Sponsor: Global Wine Partners https://www.globalwinebank.com/
Music: Nate Collison
Logo Photography: John Corcoran
Small Fortune Podcast
Our podcast is about the wine business, how difficult it is to be sucessful and why. It’s also about the strategies that various particpants in the indistry have used to overcome the challenges inherent in making and selling wine. And it is simply about telling the stories of the wine business.