It is PR Measurement Month! This year, we speak renowned measurement leader and author Mark Weiner. Here’s a bit about Mark to set the scene: His latest book PR Technology, Data and Insights was named one of the top three PR books for 2022. He is a member of the exclusive Arthur Page SocietyThe Institute for Public Relations awarded him Lifetime Achievement Award in 2018He is a member of the PR News all of FameThis year our theme builds on the Public Relations Institute of Au...
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It is PR Measurement Month! This year, we speak renowned measurement leader and author Mark Weiner. Here’s a bit about Mark to set the scene: His latest book PR Technology, Data and Insights was named one of the top three PR books for 2022. He is a member of the exclusive Arthur Page SocietyThe Institute for Public Relations awarded him Lifetime Achievement Award in 2018He is a member of the PR News all of FameThis year our theme builds on the Public Relations Institute of Au...
A Public Relations Podcast: Smoke Signal - The tech-revolution in PR
Smoke Signal, A Public Relations Podcast
30 minutes
2 years ago
A Public Relations Podcast: Smoke Signal - The tech-revolution in PR
PR Futurist Stuart Bruce features in this episode of Smoke Signal Podcast, sharing his insight on how tech is impacting the practice of public relations. Regardless of what you call it - CommTech, CommsTech, PRTech, one thing is clear, technology is impacting the practice of public relations at an exponential rate. Whether it is to enhance, augment, make us more efficient, there seems to be an app, website or tool for every aspect of our role. The challenge we face though, as Stuart points ...
Smoke Signal, A Public Relations Podcast
It is PR Measurement Month! This year, we speak renowned measurement leader and author Mark Weiner. Here’s a bit about Mark to set the scene: His latest book PR Technology, Data and Insights was named one of the top three PR books for 2022. He is a member of the exclusive Arthur Page SocietyThe Institute for Public Relations awarded him Lifetime Achievement Award in 2018He is a member of the PR News all of FameThis year our theme builds on the Public Relations Institute of Au...