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Social Capital Matters
Baldwin Boyle Group
13 episodes
2 weeks ago
An ongoing series of conversations with thinkers, leaders and change-agents who are exploring how organisations build social capital with their stakeholders in today’s complex, interconnected and volatile times. Baldwin Boyle Group is a strategic communications and public relations agency based in Asia that helps businesses connect with their stakeholders, earn trust and build positive outcomes.
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Management
Business
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All content for Social Capital Matters is the property of Baldwin Boyle Group and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
An ongoing series of conversations with thinkers, leaders and change-agents who are exploring how organisations build social capital with their stakeholders in today’s complex, interconnected and volatile times. Baldwin Boyle Group is a strategic communications and public relations agency based in Asia that helps businesses connect with their stakeholders, earn trust and build positive outcomes.
Show more...
Management
Business
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Cultural literacy is key to success in the age of distrust | Melissa O’Neill (S1.E6)
Social Capital Matters
36 minutes 24 seconds
2 years ago
Cultural literacy is key to success in the age of distrust | Melissa O’Neill (S1.E6)

Corporate communications plays a crucial role in shaping and maintaining a company's culture, communicating its purpose, values, and key messages both internally and externally. But while the core skills have remained largely unchanged over the years, the business environment is much different. Not only does corporate comms a culture of trust, collaboration, and engagement within the organisation, they contribute to shaping a positive brand image and reputation through strategic storytelling and engaging external stakeholders.

Melissa is senior group director corporate affairs at Worley and one of Australia’s leading corporate affairs professionals. She has played a critical role in advising senior executives on public affairs, sustainability, reputation management and crisis communications. She is passionate about getting leadership teams to take a holistic view encompassing the total stakeholder environment.

Social Capital Matters
An ongoing series of conversations with thinkers, leaders and change-agents who are exploring how organisations build social capital with their stakeholders in today’s complex, interconnected and volatile times. Baldwin Boyle Group is a strategic communications and public relations agency based in Asia that helps businesses connect with their stakeholders, earn trust and build positive outcomes.