Growth marketing is the single most important function in the modern-day business organization. It is also one of the most dynamic. Marketing success hinges on the ways teams interact with new technologies, team structures, and strategies. The Social Studies Podcast is about our experience working with the best entrepreneurs in e-commerce, software, and consumer. We are focused on how world-class startups use innovative ways to grow revenue and build brand awareness. We also analyze business models and discuss current events in the advertising space. Lucas DiPietrantonio is the founder of Darkroom, one of the leading growth consultancies in America. Across our portfolio, we are fortunate enough to advise, invest, and work with many of the fastest-growing businesses across industries. We inject those learnings into weekly conversations on growth, brand-building, and entrepreneurship. Follow along with our conversations each week.