When inbound marketing is done right, it becomes much more than just a marketing strategy — it plays a role in your sales and service processes as well. But sometimes that's easier said than done.
Sales reps can be hesitant to embrace new ways of doing things if it means switching up the techniques that got them to where they are today.
In this episode of Solving Inbound, we'll answer the question: How do I get my sales team to see the value in inbound marketing?
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