In this episode of Songs on the Couch, we dive deep into Sam Smith and Kim Petras’ explosive hit “Unholy.” We break down the song’s dark, industrial-pop production, the choral hook that feels both sacred and subversive, and the musical choices that made this track an instant global phenomenon. On the psychology couch, we explore the song’s themes of secrecy, shame, rebellion, and empowerment - and this time, we also dive into personal identity. From the public’s shifting perception of Sam Smith to the way Unholy embraces self-expression without apology, we discuss how identity, authenticity, and cultural expectations all collide in this track. We unpack how the song reflects Smith's evolution as an artist and as a person stepping fully into who they are. Expect humor, music-nerd deep dives, and meaningful reflections as we explore how Unholy became not just a chart-topper, but a statement of self.