Wasssuppp lords! 

On today’s session of “Sunday School” we have none other than Josh Ford aka Fordy aka The Ford Lord aka the unofficial god / deity of starting businesses and social media. 

Ford gives us a pretty thorough run through of Capcut and how he uses it to edit his videos for New Age and Lock Out + Live etc. 

In the modern world of social media if you’re producing a lot of content there is nothing quite like gripping it and ripping it (ie knowing how to do it yourself). 

If you’re starting out taking it in house will save you a lot of $$, and if you’re business is performing this will keep the brand authentic and your unique messaging strong. 

And if you’re scared to put yourself out there on the line aka the internet? 

Key point: life is too short to be worried about what anyone thinks of you or to lose any sleep over people who don’t support you wholeheartedly.

Side note: This is a session best watched infant of a screen rather than driving. 

Hope you enjoy! xx 

Keywords

podcast, video editing, content creation, social media, filming techniques, renovation insights, audio quality, POV filming, editing tools, business growth, video editing, CapCut, copyright music, social media marketing, B-roll, multi-camera editing, branding, Instagram, video effects, professional media

Takeaways

• Video content is essential for brand building.
• Investing in good equipment enhances video quality.
• Consistency in filming orientation is crucial.
• POV filming can capture engaging content.
• Editing apps can simplify the video creation process.
• Social media is a powerful tool for networking.
• Captions can significantly increase viewer engagement.
• Audio quality is as important as video quality.
• Understanding your audience helps tailor content.
• Experimenting with different content types can yield unexpected results. Navigating copyright issues is crucial when using music in videos.
• CapCut offers a user-friendly interface for video editing.
• Filters and effects can significantly enhance video quality.
• Creating engaging content requires attention to detail and creativity.
• Exporting videos properly is essential for managing projects.
• Multi-camera editing can streamline podcast production.
• Incorporating B-roll footage adds depth to video content.
• Collaborating with professionals can elevate media quality.
• Social media is a powerful tool for brand building.
• Effective marketing strategies can lead to business growth.

Titles

• Mastering Video Content Creation
• The Art of Filming and Editing

Sound Bites

• "It draws people in to know who you are."
• "You can just tell she's more bubbly up."
• "It's good to have those links for sure."

Chapters

00:00 Introduction and Technical Setup

02:56 Renovation Insights and Coaching Perspectives

05:15 The Importance of Video Content

07:36 Choosing the Right Equipment for Filming

09:33 Enhancing Audio Quality for Videos

12:40 Building a Digital Presence and Networking

15:35 Content Creation Strategies for Specific Industries

18:25 Utilizing POV Filming Techniques

21:12 Editing Videos Effectively with CapCut

24:29 Leveraging Social Media for Business Growth

40:35 Video Editing Tools and Effects

46:08 Adding Captions and Enhancing Engagement

50:12 Incorporating Music and Audio Adjustments

54:29 Using Filters and Visual Effects

01:00:16 Adding Logos and Text Animations

01:06:15 Editing Techniques and Exporting Videos

01:10:17 Syncing Multiple Clips for Podcasts

01:13:19 Utilizing B-Roll and Overlays

01:20:31 The Importance of Professional Media Collaboration

01:24:06 Engaging Your Team in Content Creation 

01:27:13 Building Your Brand Through Social Media 

01:33:44 Leveraging Professional Photography for Marketing 

01:36:26 Navigating Client Permissions for Showcasing Work

01:41:55 Marketing Strategies and Google Ads