Speakeasy: Hockey Romance and the Rise of Sports Fiction** In this episode of Speakeasy from West Egg Ventures, Amar and Kailey dive into one of the fastest growing and most surprising niches in publishing: hockey romance. What started with early hits like Ice Breaker has turned into a cultural wave, powered by BookTok, pun-filled titles, and a huge community of readers who cannot get enough of athletes, slow burn tension, and workplace crushes. We explore why hockey became the heart of the t...
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Speakeasy: Hockey Romance and the Rise of Sports Fiction** In this episode of Speakeasy from West Egg Ventures, Amar and Kailey dive into one of the fastest growing and most surprising niches in publishing: hockey romance. What started with early hits like Ice Breaker has turned into a cultural wave, powered by BookTok, pun-filled titles, and a huge community of readers who cannot get enough of athletes, slow burn tension, and workplace crushes. We explore why hockey became the heart of the t...
The K-Pop Demon Hunters Effect: When Fans Take Over Marketing
Speak Easy by West Egg Ventures
21 minutes
4 weeks ago
The K-Pop Demon Hunters Effect: When Fans Take Over Marketing
From an under-promoted Netflix drop to a full-blown global fandom, K-Pop Demon Hunters became one of the most unexpected cultural explosions of the year. In this episode of Speak Easy, Amar Shah and Kaylee Chicoski unpack how a 90-minute animated film with zero marketing turned into a viral movement—powered by music, mythology, and the unstoppable force of fan culture. 🎯 We talk about: How K-Pop Demon Hunters went from 9 million views to a global phenomenonWhy TikTok became its secret marketi...
Speak Easy by West Egg Ventures
Speakeasy: Hockey Romance and the Rise of Sports Fiction** In this episode of Speakeasy from West Egg Ventures, Amar and Kailey dive into one of the fastest growing and most surprising niches in publishing: hockey romance. What started with early hits like Ice Breaker has turned into a cultural wave, powered by BookTok, pun-filled titles, and a huge community of readers who cannot get enough of athletes, slow burn tension, and workplace crushes. We explore why hockey became the heart of the t...