Send us a text Graham Richardson, former CTV news anchor, shares insights from his transition to public relations and discusses the rapidly evolving media landscape that impacts politicians, spokespeople, and organizations. • Traditional media isn't disappearing despite business model challenges—CTV's news site reached 47% of Canada's population in February • Today's communicators must adapt to a world where everyone has "HD cameras in their pockets" making everyone potential content creator...
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Send us a text Graham Richardson, former CTV news anchor, shares insights from his transition to public relations and discusses the rapidly evolving media landscape that impacts politicians, spokespeople, and organizations. • Traditional media isn't disappearing despite business model challenges—CTV's news site reached 47% of Canada's population in February • Today's communicators must adapt to a world where everyone has "HD cameras in their pockets" making everyone potential content creator...
Leveraging Expert Commentary: with Carmi Levy, Technology Journalist
Speaking of Media ....with Keith Marnoch
32 minutes
4 years ago
Leveraging Expert Commentary: with Carmi Levy, Technology Journalist
Is there a way for you to develop a channel or opportunities for you to be seen as a media go-to expert; or even better, a pundit who can legitimately comment and provoke a story or discussion – based on the news of day that can benefit your overall comms goals?? What is the value of expert commentary? … and is your organization poised to leverage someone from within your ranks to create this subtle but potentially high-profile form of brand journalism. In this episode we spea...
Speaking of Media ....with Keith Marnoch
Send us a text Graham Richardson, former CTV news anchor, shares insights from his transition to public relations and discusses the rapidly evolving media landscape that impacts politicians, spokespeople, and organizations. • Traditional media isn't disappearing despite business model challenges—CTV's news site reached 47% of Canada's population in February • Today's communicators must adapt to a world where everyone has "HD cameras in their pockets" making everyone potential content creator...
