Here are the five essential things you need to know about the topic: “Branding vs. Marketing: Why Knowing the Difference Could Save Your Business” These five truths will form the foundation of your podcast episode and equip your listeners with powerful clarity, action, and long-term strategy. 1. Branding Is Who You Are. Marketing Is How You Tell the World. Branding is the soul of your business—it’s your values, your voice, your purpose, your reputation. It’s the g...
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Here are the five essential things you need to know about the topic: “Branding vs. Marketing: Why Knowing the Difference Could Save Your Business” These five truths will form the foundation of your podcast episode and equip your listeners with powerful clarity, action, and long-term strategy. 1. Branding Is Who You Are. Marketing Is How You Tell the World. Branding is the soul of your business—it’s your values, your voice, your purpose, your reputation. It’s the g...
Instruction vs. Influence: How Great Leaders Inspire Action Beyond Authority
Startup Business 101
23 minutes
6 months ago
Instruction vs. Influence: How Great Leaders Inspire Action Beyond Authority
1. Instruction Relies on Authority—Influence Relies on Trust Instructional leadership is built on position. It’s the kind of leadership that says, “Do this because I said so.” That might get short-term compliance, but it rarely inspires commitment. People will follow instructions just enough to avoid getting in trouble—but they won’t go the extra mile. They won’t innovate, self-initiate, or invest emotionally in the mission. Influence, on the other hand, is built on relati...
Startup Business 101
Here are the five essential things you need to know about the topic: “Branding vs. Marketing: Why Knowing the Difference Could Save Your Business” These five truths will form the foundation of your podcast episode and equip your listeners with powerful clarity, action, and long-term strategy. 1. Branding Is Who You Are. Marketing Is How You Tell the World. Branding is the soul of your business—it’s your values, your voice, your purpose, your reputation. It’s the g...
