“Why did you launch yet another voice dictation app?” I asked Dan Shipper, founder of Every. I thought he’d tell me that there was some kind of research that showed people needed another one. Nah. It came down to his team’s taste and personal preference. They just wanted something different. So a single creator on the team built it. AI makes it easier for more people to create apps. So what’s the differentiator? From what I got in this interview — over and over — it’s the creator’s taste.

Dan Shipper is the founder and CEO of Every, a hybrid media and software company creating AI-powered tools for productivity and creativity. The company publishes one of the most widely read newsletters on technology and builds products like Monologue (AI dictation), Spiral (AI ghostwriting), and Cora (AI email assistant).

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