Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business own
Social Media Strategist, Content Marketer and Agency Owner Heidi Schmidt
86 episodes
2 weeks ago
This year stretched me—in the best and hardest ways. And, if you know what’s to come, this is only the beginning, right? In this unfiltered end of year recap, I’m pulling back the curtain on the wins I didn’t expect, the misses I’d repeat differently, and the pivots that changed our momentum in Q4. You’ll hear why “diversify” became my lifeline, how I navigated client churn and capacity without burning out my team (or myself), and the surprising offers that worked when the “sure things” didn’...
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This year stretched me—in the best and hardest ways. And, if you know what’s to come, this is only the beginning, right? In this unfiltered end of year recap, I’m pulling back the curtain on the wins I didn’t expect, the misses I’d repeat differently, and the pivots that changed our momentum in Q4. You’ll hear why “diversify” became my lifeline, how I navigated client churn and capacity without burning out my team (or myself), and the surprising offers that worked when the “sure things” didn’...
Why Content Batching Isn’t Working for You, and What to Do Instead
Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business own
19 minutes
5 months ago
Why Content Batching Isn’t Working for You, and What to Do Instead
Feel like content batching is supposed to save time, but instead, it just leaves you overwhelmed, uninspired, and burned out? You’re not alone. In this episode of Stop the Scroll, I’m challenging the traditional advice around batching your content and sharing my alternative: idea batching. I’ll walk you through how this more flexible and sustainable system works for my energy and creative flow, how I use Notion and Airtable to organize ideas and inspirations, and why the pressure to bat...
Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business own
This year stretched me—in the best and hardest ways. And, if you know what’s to come, this is only the beginning, right? In this unfiltered end of year recap, I’m pulling back the curtain on the wins I didn’t expect, the misses I’d repeat differently, and the pivots that changed our momentum in Q4. You’ll hear why “diversify” became my lifeline, how I navigated client churn and capacity without burning out my team (or myself), and the surprising offers that worked when the “sure things” didn’...
